The Indian
tourism and hospitality industry is on a roll, driven by the huge surge in
both business and leisure travel by domestic and foreign tourists. The
year 2007 was a record year for
India's
inbound tourism it was the fifth consecutive year showing an increase in
foreign tourist arrivals. Travel and Tourism is a $32 billion industry in
India, 5.3% of GDP. Currently, over 142 luxury hotel projects are coming
up in India with an investment of $1.6 billion.
Favorable demographics and rapid economic growth point to a long term
secular uptrend in the domestic demand for hotels – for business and
leisure. International inbound traffic is expected to grow rapidly with
increasing investment and trade activity. India's rich heritage and
natural beauty are just beginning to be marketed to international leisure
travelers.
The
growth momentum in domestic and international travel is expected to
receive a further boost with more budget airlines/lower air-fares, open
sky policies and expected improvements in travel infrastructure. There are
opportunities in all price and value chain segments over the next five
years. Low penetration of brands (about 30%) provides opportunities for
management contracts and franchising with local hotel owners/ developers.
Investment opportunity of about $8 -10 billion in the next 5 years.
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